Search Engine Optimization

    Search Engine Optimization (SEO) helps your website move up the list of search results on popular search engine sites. MTK optimizes key words and phrases guaranteeing that your  
  established site's rank will improve.

MTK doesn’t use shady coding practices to get your site's rank to improve. Instead, using search engine friendly coding, combined with well-researched keyword and key phrases that are decided upon with your help. And MTK SEO is all up-front, so there are no high, ongoing bills to pay.

SEO Audits

An SEO Audit is the first step in improving your website's SEO. Your keywords are researched, your competitors' websites are assessed, your website's coding reviewed, directory and file-naming structure, and content — to assess the correct approach for maximizing your website's search engine rankings. Detailed reports provide the information your team needs to make the necessary changes, and phone support is provided to answer any questions that might come up in the course of implementing our recommendations.

SEO Action Plan

Following SEO Assessment, MTK can, if desired, create an Action Plan which consists of detailed instructions for modifying your website's directory and file nomenclature, title and meta tags, markup, and content, all with the goal of increasing your website's ranking and the number of leads your website generates. Our Action Plan specifies:
  • The directory and file names for the pages on your website;
  • For each page, we specify the content for the <title> tag, the "description" and "keyword" meta tags, and the main header tags (<h1>, <h2>, <h3>)
  • content consulting and recommendations;
  • linking strategies.
The Action Plan can be implemented by either MTK or by your internal staff. If developed by your internal team, MTK will provide phone support for a certain timeframe.

Link Building Campaigns (Off-page SEO)

How many websites link to your website? How "popular" or "authoritative" are those websites? What is the content of the text linking to your website (the anchor text)? These are perhaps the strongest factors the search engines use in determining your ranking. You can have the most "optimized" site on the Internet, but if no one is linking to your website, the search engines will not regard your website as a valuable resource to serve up on searches. MTK can determine where your current links are coming from, if there are possibilities for improvement, identify websites that are good candidates to approach, and work with you to initiate an ongoing link-building campaign to improve your off-page SEO.

Search-Engine-Friendly Website Design

Because the way a website is coded is a key factor in getting good rankings, your website may need to be re-coded in order to better optimize it for the search engines. This does not necessarily mean a re-design, but rebuilding the underlying structure to conform to both Web Standards and SEO Best Practices (they're fundamentally the same!). MTK is expert at building sites to these standards.
     
 
 

Enid, Ok 580-747-8657
 
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